Egypt
Go-to-market for a medical diagnostic platform
A go-to-market plan and sales materials for a platform serving clinics, diagnostic centres and hospitals, with separate pitches for doctors and hospital groups.
MarketEgypt
SectorHealthcare and healthtech
ServicesConsulting, branding and content
The brief
What the client needed.
A medical diagnostic support platform serving clinics, diagnostic centres and hospitals in Egypt needed a go-to-market plan and sales materials.
Its buyers ranged from individual doctors to hospital groups, and each needed a different case for adopting the platform.
What we did
Delivered by one Arctore team.
- Go-to-market plan
- Sales materials for clinics and diagnostic centres
- A pitch for doctors
- A pitch for hospital groups
In numbers
The results.
2
sales tracks, each with its own pitch
3
types of healthcare provider addressed
More work
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Direction before speed
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